Many consumers today prefer to buy elite tea instead of the usual in packages. A large selection of such products can be found in specialized stores. The easiest way to open your own tea shop is to purchase a franchise.
Franchise Benefits
The franchise of a tea shop today offers a ton of opportunities. This has a number of advantages. Here are just a few of them:
- the lump-sum contribution is 75,000 rubles .;
- there is no need to pay a predetermined royalty, its value depends on the volume of sales;
- the ability to choose the appropriate franchise plan option depending on the volume of investments and the needs of a potential partner;
- high margin (100%);
- support in choosing a room.
These are the benefits of a tea shop franchise, the profit of which may depend on many factors.
How much does a tea shop franchise cost?
How much can a tea shop franchise cost? The price includes the lump-sum contribution, as well as the investments spent on the equipment of the pavilion and related expenses. In case of opening a small store, the area of which is 15-20 m2, the total investment will be from 700 000 rubles. If you open a pavilion with an area of 15-30 m2 in a large shopping center, the necessary investment will be from 1.1 million rubles. The most expensive option is to open a separate store. For such a retail outlet, the size of the initial investment will be from 1.5 million rubles.
Depending on the chosen franchising model, the profitability and payback of the store may vary. Possible monthly income for the boutique is approximately 55,000 rubles. Thus, all costs will pay off in about a year. The same indicators for the pavilion will be 65,000 and 1.2 years, respectively. A separate store will bring about 88 thousand rubles a month. The payback period will be 1.5 years.
Franchise: basic requirements
When acquiring a franchise, a novice businessman gets the right to use business technology, the right to use the brand, as well as support at all stages. When concluding a contract, in addition to basic information about you, you will need to indicate the city where you intend to open a store, describe your business experience, the estimated amount of investments and the availability of premises in the property or under a lease. The company makes rather high demands on the choice of premises. This applies primarily to the area and patency. The room must be registered in the property or under a long-term lease. There are also a number of requirements for communications, entrance and shop windows. One of the prerequisites is the availability of nearby parking spaces. Nevertheless, when buying a franchise, the costs will be significantly lower than when starting a business from scratch.
Explicit franchise benefits for a small town
The following can be distinguished:
- franchise, you can buy a ready-made business;
- at the initial stage, minimal financial investments are required;
- overall risks for the entrepreneur are minimal;
- Tea shop franchise provides a full description of services and products with a reference to the target audience;
- If necessary, you can always get advice from specialists at the head office. In addition, the tea shop franchise provides an opportunity to receive advertising support;
- you get a ready-made brand that does not require additional advertising costs;
- quick payback;
- established wholesale tea.
The franchise has certain disadvantages. Perhaps the most significant of these is the restriction of freedom of action. For each entrepreneur there is a regulation that must be followed.
Features of running a franchise business in small towns
It is worth highlighting the following features:
Before acquiring a franchise, it is worth assessing the population of the city and its purchasing power.
Try to use the originality of the city, for example, traditions, sights, location.
Monitor the availability of qualified professionals needed to conduct business in the local labor market.
Remember that reputation is hard to earn, but easy to lose. In no case should we forget about the obligation to provide quality services. The main advertising tool in small towns is word of mouth.
To reduce the risk of bankruptcy under a franchise, it is necessary to correctly calculate expenses and determine the target audience. This is true for business in both a small and a large city. The franchise of a tea shop, the opening conditions of which can be extremely stringent, at first may not bring the expected income.
Tea Shop Franchise Examples
You have probably heard of such an tea company as Oz. She has been working on the Russian market for over 14 years. The company offers a wide range of products: it has about 350 varieties of tea and 50 varieties of coffee. Of interest is the fact that tea is supplied directly from the countries where it grows: Japan, India, China and Ceylon. Of these countries, direct wholesale is established. Tea presented in the store is of the highest quality and excellent taste characteristics. Flavored varieties with natural ingredients are on sale. They are created at one of the tea factories in Germany. In addition to tea and coffee, Oz offers a wide selection of dishes and sweets. All products presented in the store are of high quality, which is confirmed by awards in the categories "Best Product" and "Product of the Year".
The franchise of the Vintage tea shop is no less famous. It was formed on the basis of the personal experience of the creators of the business. The history of the company dates back to 2002. The training of partners at the stage of opening a store is done directly by company managers. Consultations on sales development are held regularly.
Conditions
The Ounce Tea Shop franchise has one undeniable advantage. This is a recognizable brand. Today there are more than 120 stores in 80 cities of the CIS countries. This popularity can be explained by the use of a successful business model. In addition, the company provides an exclusive assortment. All varieties of tea are purchased directly from manufacturers. The company is the exclusive representative of the German factory for the production of flavored coffee and tea. The entire range of the company is divided into several categories, so any buyer can find a product for himself at the best price. Here you can buy even rare elite tea at a bargain price.
An approximate calculation of the cost of acquiring a franchise
The lump-sum fee for the right to use the brand, for example, TM Vintage is 20 thousand rubles. Investments that will be required for opening - from 200 thousand rubles. Markup on products is an average of 120%. Royalty is not provided. In addition, the partner gets a deferred payment option and a flexible discount system. The standard package includes training at the initial level, access to the database of information materials, free calculation of the store’s profit, design of the layout for signboards, furniture and printing products. In addition, managers will help you choose a room and staff, as well as give recommendations on the development of a discount system.Often, franchise owners provide equipment and supplies on favorable terms.
How to open a tea shop "Guild"?
The best way to open a tea shop in a small town is to buy a franchise. So you can conduct your business with a trusted partner. One of the most famous chains of tea shops is the "Guild". This brand offers a huge selection of tea, coffee, sweets, as well as accessories for tea drinking. Franchise tea shop "Guild" is relatively inexpensive. There are three different trade formats: boutique, pavilion and store.
The benefits of the franchise of this network include:
- lack of lump-sum contributions;
- low costs;
- quick opening;
- quick payback.
- consultations on the choice of premises;
- providing ready-made documentation for starting and running a business;
- right to use a trademark;
- franchisor assistance guarantee;
- providing installments of payments and discounts to the franchisor.
To purchase a franchise for opening a tea store, first of all, you need initial capital. Also, prerequisites for long-term mutually beneficial relations and willingness to follow a specific agreement are prerequisites.
Finally
In the modern world, quite a lot of people dream of starting their own business, which will bring regular income. If you want your business to bring money, then initially it is worth thoroughly studying the market. If you are thinking about opening your own tea shop, but so far doubt your knowledge in this area, buying a franchise is the best option for you. Today, there are many offers with favorable conditions. Do not be afraid to do your own business. After all, if you do not try anything, you will regret it all your life.