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Time, money, resources: 5 myths about custom mobile business applications

Modern companies are increasingly starting to use various mobile applications for doing business. They allow you to save time, money and resources of each enterprise. Good software allows you to effectively manage your organization. Often different applications are used to collect data for analytical analysis, study target customers and make different plans for the future work of companies. Although many firms regularly use these programs, other entrepreneurs still believe in different myths regarding the use of this software. These myths lead to the fact that firms cannot keep up with the times, and also refuse to use innovative technologies.

1. Custom applications are high priced

In fact, you can choose applications that have the best value. Their price depends on the built-in functions, the specificity of the design, the complexity of the server part and the compatibility of the platform.

If the owner of the company does not want to spend too much money on the purchase of software, then he can choose a program with a simplified design. It is represented by a template mobile application. It displays content using a list or menu. At the same time, it is possible to customize fonts, colors, design and logo in accordance with the organization’s brand.

Statistics show that the costs associated with the purchase of a mobile application for doing business quickly pay off by increasing the efficiency of operations, better data analytics and other advantages. The value of a custom software solution is incredibly high, therefore, a high return on investment is ensured.

2. Applications are only useful in niche markets.

Many companies believe in this myth, so they believe that the benefits of such software will be obtained exclusively by industry enterprises. But in fact, even large firms that target different market niches significantly increase their revenue thanks to custom software.

Even small startups can benefit from such software. According to studies, business mobile apps have a higher conversion rate than websites. Applications offer endless possibilities of saving time and money for an organization of any type or size.

3. To create such an application will have to spend a lot of time

The amount of time required to create a business application depends on the requirements of the company. In the process of creating such software, many important factors are taken into account, which include the number of necessary functions, the complexity of the interface and design features.

The process of creating an application begins with the search for optimal developers with the necessary experience. They should understand exactly what operations will be performed by the company using this software. Next begins the development and design of the program. After it is tested to determine its functionality and effectiveness. Only after that the customer receives his program, which will fully comply with his requirements.

4. Ready-made applications are more convenient and easier to use.

An important advantage of the application is security. Custom software reduces external threats to the company, as hackers have no incentive to hack into a system used by only one organization.

If a publicly available program is used, then it is likely to lose your personal documents.Ready-made applications may be easier to use and faster to set up, but they are limited in processes and functions. Therefore, when a company develops, this program will not be able to cope with the load. The user application is created exclusively for one company, so it will be expanded with the company.

5. User software does not integrate well with existing IT systems

This is a completely stupid and unjustified myth, since the program is formed directly on the basis of the existing IT ecosystem. If you choose the developer correctly, then he will be able to take into account all the features of one business. Therefore, using such an application will be pleasant and comfortable.

Business owners should not believe in unverified myths regarding custom mobile business applications. They are really convenient, safe and comfortable to use, although they have a high price.


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