Today, making purchases and conducting international transactions directly from your home is the best option for most people. Online trading platforms allow not only to please yourself with the goods you like, but also to organize profit with their help. Electronic trading platforms for entrepreneurs seem to have become a dating site where they can find new customers and make profitable deals with other entrepreneurs.
Consider the most popular trading online sites, as well as give recommendations on finding a reliable seller among so many resources.
Description
An online trading platform is designed to make purchase / sale transactions in real time.
There are two types of such sites:
- aimed at business in any industry (B2B sites or “business to business”);
- specializing in the needs of ordinary people (B2P sites, “business for the consumer”).
The greater the turnover, the higher the status of any trading platform. Today, the best trading floors on the Internet can be created by sellers, buyers or third parties, but only a few achieve the real result. As a rule, in order to attract new customers or customers, the owner of an online site acquires a package of marketing services.
A private trading platform on the Internet exists due to the percentage of sales of advertising products on its service, and sometimes due to the introduction of paid services. For example, you can purchase a VIP account - an offer when your ad goes to the Top for several hours and is noticeable to many buyers.
What benefits does the trading platform bring to the seller and buyer
The benefit of the buyer is as follows:
- Due to competition on the trading floor between sellers, prices for buyers are quite optimal.
- Time saving. All products are collected in one place.
- More diverse choices than in conventional online stores. Many manufacturers and distributors are represented.
What about sellers?
- Expanding the number of potential buyers.
- No need to spend money and time on promoting your product. The trading floor allows you to reduce the costs associated with sales.
- Self-management of cost and orders.
Now we will directly consider the electronic sites themselves.
Most popular online sites
Where are the trading floors with the largest turnover? America and China have long owned a virtual trading market. Statistics over recent years suggest that China will soon become an Internet monopolist, leaving many other countries behind.
As for American resources, Amazon.com, the oldest representative of the American market, opens the list of online trading platforms. At the beginning of its existence, the site specialized in selling books. As it develops, the range of products has increased thousands of times. At this time on the site you can see more than thirty different categories of products for every taste. Daily site traffic is about 18,000,000 people.
What products are worth selling on Amazon?
Firstly, it is worth selling goods from $ 10 - 25 in the price segment. Such a flexible policy makes it possible to realize a high number of commodity units. Secondly, the goods should be small and not fragile, that is, not subject to breakdowns, because the delivery and storage of such goods will be much cheaper.
What problems do sellers face?
One of the most common seller problems on Amazon is account lockout. The thing is that the resource blocks any account that collects about 20 complaints.There is nothing else for the sellers to do for their peace of mind, like maintaining a peaceful policy with the administration and a friendly attitude towards problem customers.
What do sellers do if complaints continue and the account is in danger? It remains only to write a review about his work of the administration and file an appeal, which is possible within fifteen days from the date of blocking.
How do I make a purchase at Amazon?
How to shop on the online trading platform? Here's a step-by-step guide on how to buy items on Amazon:
- As with any other resource, you will first have to register. To do this, select the appropriate item and fill out personal data.
- Now you are a customer service. In the search box you need to enter the thing or product of interest.
- Next, we work with the filter of the online site. We go into the parameters and indicate the country of delivery. It’s better to browse this list right away, some countries can drop shipping.
- Choose a product? It's time to arrange delivery. The service will offer after clicking "Add to Cart".
- And, of course, after registration you need to pay. We choose a form convenient for ourselves. The system will not write off the cost of goods from your card immediately, but only at the time of sending the ordered products. For some time after making the payment, the money will still be in the account.
- It remains only to wait. One of the few drawbacks of all Internet sites is precisely this - delivery takes from a week to several months.
Champion of Internet sites - Ebay. How to sell your products here?
On Ebay you can buy everything: hygiene products, ordinary household appliances and highly innovative appliances. The company's turnover is about 1200 euros per second. It is amazing, isn't it?
To work on this service, it is advisable to know English at least at a basic level, because for the most part your clients will be foreigners.
- We start work also with registration on the service.
- For optimal performance, it is advisable to have a PayPal wallet.
- After registration, go to the account through the Get started button.
- Now we select a category on the trading floor where the goods will be placed.
- Next, the system will prompt you to enter information about the product (condition: new or used, price, description) and attach a few photos.
- We determine what type our sale will have. Possible auction or fixed price.
- Now we directly introduce the cost of production and the delivery method. We will also inform potential buyers whether a return is possible.
- In conclusion, enter the number of your PayPal wallet, where payment will be received in case of purchase.
- We are waiting for our product to appeal to the buyer.
How to make a purchase on ebay?
Now let's talk about how to make a purchase yourself on this Internet site:
- It starts as usual with registration.
- Next, enter the name of the desired product in the search bar.
- We select the product according to the necessary parameters. Particular attention should be paid to the Shipping line, if it is empty, then, unfortunately, delivery to Russia is not carried out.
- The line Buy it now is needed to purchase the desired product.
- Payment for products can be performed using various means: PayPal, VISA, MasterCard and other options.
- In conclusion, it remains to contact the seller and inform him of the order number. This can also be done through the form integrated on the site.
Please note that products are presented in world currency. Keep track of the current course.
It’s good that there are Russian analogues
Of course, there are Russian versions of sites. The most popular is Ru.aliexpress.com. The Russian version of the popular trading Internet platform greatly simplifies the work with the resource. Navigating on the Russian platform will not be difficult, therefore, detailed instructions will not be required, you just need to register on the site.
Another plus of working on this resource is a well-functioning mobile application. Sometimes bonuses are awarded from orders through the mobile version. Bonus system, promotional codes - a strong point of this service.This online platform is quite safe for users, it is possible to directly contact the seller, which allows you to instantly solve problematic issues related, for example, to marriage or compensation.
Russian Internet sites
The most popular trading floors on the Internet in Russia are represented by several services, domestic sites. The best of them is the Avito store. For several years, this store has firmly entered the list of the most popular Internet sites. In the service, you can create a new online storefront or add an existing ad from your store.
What does Avito offer?
A trading platform has several advantages:
- real opportunities for effective advertising promotion;
- a significant increase in the number of potential customers;
- price segment flexibility;
- statistics that allow you to track your work as a whole;
- increase in sales;
- the ability to directly switch from an advertisement to an online store.
What are the disadvantages of this resource?
Firstly, communication with the administration and all technical support of the Avito service leaves much to be desired. Secondly, there is no functionality as such. Without additional payments, a full-fledged work in this service cannot be carried out.
It turns out that this platform is suitable for attracting new customers. As for an independent online storefront, the service, unfortunately, has not yet been adapted.
Top-kray Service
Unlike many other trading floors of Russia on the Internet, this resource provides you with all the functionality without additional material investment. It turns out that the service is ready to provide many services absolutely free of charge.
The trading platform offers for entrepreneurs:
- Exclusively Russian trading base. All your data is protected from foreign residents.
- Promotion of an existing online store on the network.
- Free placement of ads and maximum features of the service.
Positive moments of Top-kray service
What are the advantages of the service? The site offers:
- Timely and adequate maintenance.
- The team of the online site can be instructed to design the site of your online store.
- It is possible to post any information about your product or company (photos, videos, statistical materials).
- The service timely conveys the views of experts on the market situation.
- The project is promoting your products not only in search engines, but also in social networks.
- The site has a system of reviews and suggestions.
- Companies are given the opportunity to maintain their own blog.
This project is still quite young, its popularity is yet to come. The resource aims at the availability of information for customers and buyers, which is what is required from any trading platform.
Supl.biz Service
From the first seconds of visiting this resource, the phrase “Up to 40% savings on purchases” is striking. According to statistics, on this platform about 4 suppliers respond to 1 order within 5 minutes. It is not necessary to communicate with suppliers on the site, all contacts are open and are in the public domain. After registration, the service provides basic functionality, and expanding capabilities requires payment from 3000 to 6000 rubles per month.
On the site you can order advertising banners that will be shown to customers of a certain gender, age and place of residence. The cost of such advertising varies from 500 to 700 rubles per 1000 impressions, it all depends on the chosen area.
Summing up, we can say that if a product is really in demand, then selling it will not be a big problem. Online trading platforms will help create all the conditions for the development of your business.
