Headings
...

What is coworking? Features and definition

The modern rhythm of work, as well as new approaches to its definition, do wonders. People who follow some kind of innovative trends and movements in this area are able to really achieve more outstanding results than those who use classic, traditional methods.

One of the new interesting movements can be considered coworking. The center, in order to work in this format, today can be found even in provincial cities, and the number of people who want to work on the basis of this principle is quite large.

In this article, we’ll explain in more detail What is a coworking station why is it needed and why is it working better and more efficiently.

General definition

So, we begin by describing the general concept of a category. If you do not know what coworking is, this is a term that comes from two English words (more precisely, from one word “working”, which means the process of work; and also from the prefix “co-”, which means “joint”). Thus, it is easy to guess that the term is used to refer to the process of joint work.

In fact, this is happening in practice. The main principle on the basis of which coworking is built is the unification of the work of different people in such a way as to offer them the most comfortable conditions. Moreover, of course, by themselves, these people can work on completely different projects and, even more, in completely different fields of activity. The main common feature that unites them is the presence of a laptop computer (most often a laptop), a table and a chair. Everyone needs these attributes for successful work: be it a freelance programmer, a website developer in the studio, a designer or a copywriter.

To whom?

coworking it

In essence, we smoothly turned to the question of who needs coworking. These, as you already understood, are specialties focused on creating something with the help of your computer and imagination. More often than not, people who work full-time in their office do not need a separate workplace in the coworking zone for the reason that they are already given their own table and chair in the company premises. Consequently, they do not need to worry separately about their availability. What can not be said, for example, about freelancers.

coworking center

These people do not have an office, but, say, do not want to work at home. Therefore, the decision to unite, rent one room and divide it into different zones in such a way that each participant was comfortable, is correct and very effective.

As a result, you will meet the programmers, designers and copywriters mentioned above as the most frequent customers of centers offering coworking space.

What for?

A logical question arises: why do not such people rent a separate office in order to provide their services in it? Or, say, why they do not want to equip their workplace at home and not pay for the removal of additional premises?

Firstly, renting a separate office will be quite a tangible expense. Renting a room is much more expensive than just one workplace; in addition, a considerable amount will also be spent on its repair and arrangement.

Secondly, there is simply no need for one programmer, say, to remove an entire office - he does not meet people to conduct his business, does not carry out receptions. All that interests him is a comfortable place to work. coworking in Moscow

Thirdly, in addition to economic benefits, another important advantage that the coworking model has is the collective atmosphere. Those who work as a freelancer know that at home a person does not meet other people, because of which they may feel a lack of communication.

If we are talking about such a model as coworking, it can compensate for it through meetings with other freelancers. A clear line is created between “going to work”, where you will meet people like you and “staying at home”. And this is very important for the most productive work.

Payment

It is very important that the cost of work in such centers varies depending on the novelty, location and comfort level of a building. For example, coworking in Moscow may look like a modern Internet HUB with all the available features for work, including places for food, and like an abandoned factory room, where they just installed a huge amount of furniture and partitions. Of course, they charge the appropriate fee.

working coworking

The settlement format between the clients of such centers and the organizers implies the presence of a certain monthly rate. For each month of work, a person who would like to deal with his projects and orders pays a certain amount and simply gets access to a previously agreed workplace.

According to the generally accepted coworking model, the working area of ​​one person should be such as not to limit it, provide independence of activity and only help to maximize your potential. However, as we all are well aware, in practice, the area for each employee may vary.

Features

Coworking models also have some variations. For example, there is a format of work that allows you to receive new products from various teams of specialists in various fields. According to him, people working on something should provide this in a free access mode to everyone, for which they get the right to use their workplace.

Another example is simply a monthly fee for the right to dispose of the work area and the opportunity to visit the center at any time (of course, as part of its mode of operation).

Another interesting model is when the center for coworking becomes a real community of like-minded people and friends. In this case, there is an exchange of ideas, the search for partners for new projects, the presentation to colleagues in the workshop of their achievements and so on.

A popular type of business

coworking samara

In fact, recently there has been such a tendency that the organization of coworking spaces has become a fairly popular type of business. This can be explained by the fact that such a symbiosis of office space and free space for creativity can be very popular; and investments in organizing such a business can be small. Therefore, we have seen over the past couple of years a very wide increase in the number of coworking centers, their advertising and an invitation to work in them.

Coworking spots

In fact, sites that are leased according to such a model do not have any established standards and criteria. Often, as we noted above, an abandoned factory or a building of some industrial facility, which can accommodate a large number of employees, acts as a platform for a named business.

According to another approach, the premises for delivery in the coworking format are built from scratch, and this, as you know, is a completely different price for tenants.

Famous Centers

Among the most popular centers in the coworking industry, most are in the capital. There is nothing surprising, given the novelty of the idea, its innovativeness. Due to them, coworking projects have become famous. “City of Moscow” has become a city where such facilities as Matrix Office, Region Policy, Forum, BrainWork and others are arranged. All of them offer different services at different levels and, accordingly, for a fee differing from each other. coworking station

Seeing that such a model was successfully “run-in” in the capital, regional entrepreneurs immediately pulled themselves up. Throughout the country, ever new centers offering coworking services began to appear.Samara with its “Perimeter”, Perm with “Oktyabrsky”, Stary Oskol with “Nadezhda” and many other big and small cities have joined this industry and provided jobs for freelancers.

Interestingly, this movement is not going to collapse, but only gaining momentum. Gradually, new centers are opening up in the world that are popular among “free figures”, providing new places for work and creativity.

findings

coworking city

The coworking movement, which arose in 2005, proved to be more than justified. This can be evidenced by the centers providing such services with their large number of customers, and the very effectiveness of the model described above.

It is due, as already mentioned, to the economic component (a banal reduction in the rental rate compared to the classic office space), the rationality of the proposal (why not create a building divided into small work areas, where everyone will be very comfortable?), As well as social benefits (Communication between freelancers can lead to the creation of interesting projects that may become another profitable business in the future). All this makes such a model so popular in the market.

Aren't you working in coworking yet? If not, maybe it's worth a try?


Add a comment
×
×
Are you sure you want to delete the comment?
Delete
×
Reason for complaint

Business

Success stories

Equipment