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Profitable business: how to open a household chemistry store. Household chemicals store business plan: costing and necessary documents

Taking the first steps in the field of entrepreneurship, it is worth carefully choosing the direction of work. The best option would be the sale of goods in stable demand at any time of the year. Therefore, the sale of household chemicals can be a great solution for a novice businessman.

Choice of premises

How to open a household chemistry store?Successful placement of a store can largely determine its success. In residential areas, the sale of household chemicals is usually carried out by large supermarkets, so the level of competition will be quite high.

But in the city center a small store will be quite appropriate and will not face so many competitors. Look for a high traffic street, it is best to have a grocery nearby. It may even turn out to agree on a sublease.

The fact is that people prefer to buy similar goods with food, so placement in the neighborhood or in the same room will significantly increase sales. In addition, the business plan of the household chemicals department involves less rental or purchase of premises than in the case of a full-fledged separate store.

Assortment development

Of course, one can not help but think about the products sold. Before you open a household chemistry store, you should definitely develop an assortment. As a rule, it includes cleaning and detergents, personal hygiene products, perfumes and cosmetics.

The average number of items reaches ten thousand units. Think everything so that the goods are publicly available, exclusive and expensive units are completely optional. These products repel low-income visitors and are sold out very slowly.

Consumer products are used by a significantly larger number of people, therefore it is better to focus on them, because household chemicals are not at all an area in which premium products are really relevant. Often, even very wealthy customers prefer a budget powder or ordinary detergent.

Sourcing Suppliers

Pay attention to the products of market leaders. To include their products in the assortment, contact company representatives. So you can get information support, equipment and decorations for decorating stands and shelves in the necessary style.

Alternatively, you can contact the wholesalers. Then your nomenclature will be much wider, but you will need to arrange the trading room yourself. Whichever way you choose, make sure that your list of products contains items such as hair products, washing powders, cosmetics and perfumes, stockings and tights, children's toys, body care products, foams and shaving gels, gift sets, shoe creams.

Organization of the trading floor

It is most convenient if your household chemistry store is equipped in a self-service format. Household chemicals storeFor establishments of this orientation, this is the best solution. An open shelf arrangement increases sales by sixty percent.

Therefore, it is not necessary to clean the goods behind the shelves and under the glass. Glazed display cases are suitable only for cosmetics that look better with additional lighting.

To solve the issue of theft, it is enough to establish a signal framework at the exit from the premises, and also include a security guard on staff. He can be in the hall, or he can control the situation from the utility room using surveillance cameras installed in several places.

Store decoration

Thinking about the interior before opening a household chemistry store, you should think not only about the design subtleties, but also about merchandising. Try to create a cozy and calm atmosphere, in which there will be some special little things, thanks to which you can be remembered.

Attract customers with original price tags, seasonal pre-holiday decorations, good, unobtrusive background music. All these details make you want to stay in the store longer, which means more to buy. And with the help of merchandising, you can make the interior not only beautiful, but also profitable. Books are written about where and how to better arrange goods. Given at least the basic rules in your work, you increase the profit of the store.

Equipment purchase

Before you open a household chemistry store, you need to do not only redecoration. Equipment will be required, which includes both shop windows and shelves, and a cash register terminal. The cash register must be registered with the tax service, as well as take care of service.

Installation of commercial equipment in the hall will also have to be paid for independently, since it is most often sold disassembled. The store also needs packing tables, a cabinet with storage cells, baskets or trolleys, depending on the size of the room. If the business plan of a household chemistry store allows you to allocate the minimum amount of funds to this article, purchase used equipment.

For example, racks or baskets may well be not new. When things go well, you can replace it, but at first you won’t have to deal with high costs for items of secondary importance.

Staff recruitment

The search for employees must be approached with all responsibility. First of all, it is important to choose the right seller. Only good employees will help you to answer in the affirmative the question of whether it is profitable to trade household chemicals. As in any other sphere of trade, success in this matter is determined not least by the human factor.

The employee must not only know all the necessary information about the goods in order to easily answer customer questions, but also be sociable and non-conflict. Then customers will surely return to your store again and again. The staff should include not only the employee at the box office, but also the consultant in the hall, as well as the administrator.

Consultants can also be employees of suppliers, in this case, you can conclude a special agreement. The administrator must be an experienced person, able to resolve any conflict with the buyer so that all parties are satisfied. The number of employees is determined by the size of the store, on average, no more than seven people will need to be included in the business plan of a household chemical store. With a minimum budget, the amount can be significantly reduced, especially if you decide to independently perform the function of seller-cashier.

Paperwork

Before opening a household chemistry store for buyers, it is necessary to officially register it with the appropriate institutions. It is not safe to conduct activities illegally, so you should not even think about it. It is best to choose an LLC form. So it will be easier to recruit staff and expand the range. But in some cases, you can focus on IP.

Do not forget to deal with the tax system. It is best to choose an option in which the tax is paid quarterly in the amount of the constant rate, and is not determined by the level of income.So you can replenish the assortment with seasonal goods, for example, Christmas tree decorations in winter, and make impressive profits. Main products that are in constant sale will maintain a stable income level.

Marketing activities

Household chemicals business planEven before the opening, you should think about advertising. So you can inform potential visitors about yourself. Depending on how big your business offers your home appliance store business plan, you’ll be able to choose different advertising media.

This radio communications, and television commercials, and information on Internet sites, and the distribution of booklets and leaflets. A well-conducted campaign will attract so many visitors that the cost of marketing will be fully justified.

At the initial stage, it’s quite difficult to get big revenue, but with advertising this difficulty can be overcome without any problems. In addition, its name has considerable significance for the growth of popularity of your store. A well-chosen name and logo work no worse than an advertising campaign.

Keep in mind that the target audience of such stores are women, which means that the name should be pleasant and the design aesthetic. If the means allow, you can contact the specialists for the design and development of the name.


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