Every woman should be not only beautiful, but well-groomed. Attention should be paid not only to the face and body, but also to the hands, since they are an important component of the image of a lady. That is why manicure salons are widely used, which help to become unsurpassed.
Of course, you can do a manicure yourself at home, but often this does not have enough time or desire, since high-quality care for hands and nails is a rather complicated and time-consuming task. For this reason, many women trust specialists who work in specialized beauty salons and have sufficient work experience.
How to open a nail salon?
The first task should be to follow the standard procedure, which provides for the registration of IP. This is the best property option for a separate manicure cabinet, and for a large salon.
The next point can be called getting start-up capital, because it is not always possible to start a profitable business with your own funds. To do this, you can take a free grant or a bank loan.
What to look for next?
When the financial side of the matter is resolved, you should decide on the location of the future nail salon. There may be two options. The first is to rent a small room in a sleeping area. But in this case, you should take care of a constant influx of customers. Despite the rather low cost of this option, it is better to choose shopping centers or an existing beauty salon, in which it is possible to equip a small manicure room.
The best option would be to place a nail salon in the city center, where there are many boutiques, offices or other facilities that are visited by a large number of people. It should be remembered that the development of such a business will cost much more, because this should be taken into account when the cost of manicure will be calculated.
So, the rental will depend on the location of the nail salon. In addition, the cost of a business is affected not only by localization, but also by the condition of the premises. It is clear that with a good finish, rental costs will be larger. Another factor to pay attention to is the area of the future salon. So, for the work of one master you need to equip about 10 square meters. meters. Also, one should not forget about the isolated area, which will be used as a utility room.
Equipment for quality manicure
When a business plan for a nail salon is drawn up, you should definitely pay attention to equipment, which is an important part of an optimal arrangement.
It should be of high quality and, of course, convenient to use, as well as safe for maximum comfort of customers.
In addition, all equipment for a manicure cabinet should be light and mobile, convenient for storage. You also need to take care of a wide range of auxiliary tools for manicure masters (hand rollers, manicure lamps, special devices, hoods, etc.), which would be as convenient as possible and would help to maximize profits.
So, the choice should be guided by the main criteria: quality, reliability and safety, combined with minimal costs.
Equipment for manicure should be professional and modern.In addition, it will be good if it fits into the overall design of the room. Do not forget about high-quality supplies and tools, without which it is impossible to make a beautiful manicure.
Features of manicure table
A high-quality business plan for a nail salon is impossible without taking into account the arrangement of a convenient workplace. Today there is a wide selection of manicure tables, which can immediately be equipped with a hood. It is also possible to purchase the right model for the order, which allows you to choose the color, material or individual sizes.
When buying, the following criteria should be considered:
• the workplace according to sanitary standards should be at least 0.7 m high from the floor;
• the surface of the manicure table must be moisture resistant and able to withstand repeated disinfection;
• its location should be close to the sink, where you could wash your hands and the necessary tools;
• if several workplaces are planned, then the size of the manicure tables should allow them to be placed so that the distance between them is at least 3 meters;
• Of course, the aesthetic appearance of the selected model is also important, and not just functionality or convenience.
Manicure chair
If you are thinking about how to open a nail salon, then you should pay attention to the most common mistake when conducting such a business. Most entrepreneurs worry about comfort and convenience for customers, forgetting about their employees.
This is a serious mistake that can affect profitability, as well as the quality of service. So, the master will constantly think about how best to sit in an uncomfortable chair, and not about how to make high-quality artistic manicure.
In order to organize optimal work, one should choose such chairs that would be a reasonable compromise between economy and satisfactory working conditions. It is important that they have a comfortable, but at the same time beautiful design.
Armchairs must be adjustable in height, characterized by high reliability and a long service life. The selected product must be covered by warranty, which is additional protection from the manufacturer in the event of detection of certain defects or malfunctions.
The waiting area
When choosing furniture for a manicure office, it should be remembered that the arrangement of the working space is important, but attention should also be paid to the waiting area.
To increase the rating among consumers, a good entrepreneur will make sure that clients do not stomp upside down, waiting for a reception, but can calmly drink coffee, watch TV or read interesting magazines.
It is necessary to purchase a coffee table, as well as upholstered furniture, which will help make the waiting time more pleasant.
A business plan for a nail salon, the area of which does not allow the use of massive furniture, should include the purchase of compact chairs or ottomans.
If the area is sufficient, then most often choose sofas and armchairs with textile or leather upholstery. The best option can be considered models with removable covers, which allow you to constantly refresh the appearance of furniture.
Designer sofas are of interest, with the help of which you can instantly change the style and decor by rearranging the legs, armrests or sections as you wish.
Specific equipment for manicure
For the safety of the provision of services in the manicure room should be a sterilizer. It can be ultraviolet, ultrasonic or thermal.
The ultraviolet sterilizer provides for the treatment of manicure tools with ultraviolet rays. These devices have one or two cameras. It takes about 20 minutes to disinfect one side of the toolbox. The disadvantage of such sterilization is its duration.If you indicate the benefits, then the tools in the ultraviolet sterilizer are not dull.
Ultrasonic models do not provide complete sterilization, so there is a need for additional (chemical) processing of tools, which allows you to handle even the most inaccessible places.
An option for a thermal sterilizer is a dry heat cabinet. The temperature to which the instruments are exposed in this appliance is 260 ° C. Disinfection time - from 30 to 120 minutes depending on the model.
A variant of the thermal sterilizer can be quartz devices, which are able to sterilize instruments at 250 ° C in just 5-20 seconds. It is worth mentioning a serious drawback of such a device - processing with quartz balls leads to a rapid dulling of devices.
Nail Salon Advertising
It is clear that even the most successful business plan of a nail salon will be unpromising, if you do not pay attention to advertising, with which you can find potential customers.
You can use low-cost methods (for example, address mailing of an information letter). The main way of advertising can be the traditional distribution of booklets or announcements in public transport and
The internet. If there is a financial opportunity, you can use external advertising.
It should be noted that in the first weeks of the nail salon it is advisable to make certain discounts on services. At first, this may lead to a shortage of revenue, but in the future such a promotion will increase the customer base, because high-quality advertising of manicure and reasonable prices are important factors that affect visits to beauty salons.
It is worth remembering that prices should be indicated taking into account the cost of similar services in other nail salons. If they are underestimated, problems may arise with competitors. And with overstatement, people will simply refuse services, will look for cheaper alternatives. In this matter, it is important to find a middle ground.
Express manicure. What is it?
Every woman wants to have a beautiful look, but she often does not have enough time for this. Especially for busy people and business women, they came up with express manicure in shopping centers, which is quick and easy to combine with shopping. This type of service first appeared in Europe, since it was here that the first large retail outlets began.
What is express manicure?
These are peculiar stations that are located near the main ways of moving visitors to the shopping center. They provide a wide range of services. So, express hand care can include classic, children's and adult, European or spa manicure, various hand baths.
Services are relatively inexpensive. In various shopping centers, the price of an express manicure is approximately 650 rubles.
It should be noted that express hand care services are now provided not only in shopping centers. Now they are also available in many cinemas or airports. Unfortunately, many women do not trust this type of service, since no one is responsible for their quality. Therefore, manicure in salons remains more in demand and popular.
