Life in a small town is quiet, calm and rarely surprises. Unfortunately, salaries there are rarely large, so small business is sometimes the only opportunity to adequately provide for themselves and their families.
Many people are afraid to leave the budgetary enterprise and start a new life - an individual entrepreneur. And this is not surprising - a bonus to low wages is stability, a pension and a full social package. But is it worth it to worry about a possible failure if you can return to your old place of work at any time?
It is unlikely that a large line will be lined up for the vacancy of a teacher, worker or doctor. And to be honest, then, having lived a free life without bosses, reports and complaints, you are unlikely to want to return there. Having made a decision, you should think about what kind of business you can open in a small city. What niches are not occupied yet, what services are required by the townspeople, and most importantly, what exactly do you want to do in the future.
The advantages of starting a business in a small city
- As a rule, the rent for a room in such a city is low. And often the premises themselves may not be required, as it will be more convenient to conduct business in your own apartment, house or garage.
- The next undoubted plus is the small salary costs of employees, if they are needed at all.
- In addition, you can save on advertising, as opportunities word of mouth in a small village are almost endless. It is only necessary that the stories about you and your company are presented exclusively in a positive way. And this means that the work will have to be done efficiently.
- It is not necessary to come up with small business ideas for a small city yourself - you can always start working on a franchise. Residents will be happy to purchase high-quality branded goods at home, since now they will not need to travel specially to him in the capital. But if you want to remain the sole distributor of the company in your area, then an exclusive supply contract should be concluded with the supplier. This way you protect yourself from competition in the near future.
- In small cities, just like in big cities, people are born and die, get married and celebrate birthdays, eat and drink, raise children and get sick, cut their hair and go in for sports. This means that the demand for quality goods and services will be at all times, regardless of the size of the settlement.
Cons of small business in a small town
The main disadvantage is the small number of residents and low salaries. Often people simply do not have money, and they are not able to spend the available funds on exotic massage or expensive decoupage courses. Profitable business in a small city will always be associated with simple goods and services.
Which direction to choose?
Profitable business in a small city can be organized in any field. The main thing is to find a business in which the person is a professional. If you have a teacher education or you just love children, then organize a development center for kids. Are you a translator or a foreign language expert? Open a linguistic school or English courses for schoolchildren, tourists and students. If you are a professional athlete, then your own fitness club or gym is already waiting for you.
Business for small cities will become an assistant in various spheres of life.A professional lawyer, dentist or farmer will always find application for his knowledge. Even people who lack any qualifications can find their place in the sun. For example, they can organize a cleaning company or offer residents services for minor repairs "Husband for an hour."
Let's consider the most interesting and simple business ideas for small cities.
Club for mothers and babies
All the best for the kids! This is a slogan for all time, and no mother will save on her child. Many young women on maternity leave do not know what to do and where to put themselves. The husband is at work all the time, and his friends are tired of listening to the enthusiasm about the successes and failures of the baby. Attending a club, exercising fitness with your child, and chatting with other parents over a cup of tea will be a great addition to developing children's activities.
Office
To open a business in a small city, you need to find the right room. It should be clean, bright and be near a public transport stop. Visitors should have access to a toilet and, ideally, a shower (small children sometimes have small troubles). The area of the room should be at least 40 square meters. meters, as it will have to fit in a group consisting of a teacher, 5-12 children and their parents. Ideally, the club should be located on the ground floor of the building so that mothers with prams can easily get to the place.
Materials
The next stage is the purchase of equipment. To make visitors feel comfortable, do not spare money on carpeting, curtains, children's chairs, pillows for sitting on the floor and, of course, teaching material. Also, the teacher should have the best equipment in the arsenal - a music center, a laptop with Internet access, a synthesizer (if music classes are planned), a printer. Another touch: in order for the club guests to relax and chat, get a set of mugs and an electric kettle.
Advertising
Small business in a small town provides advertising. But she has specific features - it should be remembered that busy mothers have no time to read newspapers and watch TV. Therefore, information should be brought directly to them. For this purpose, posting announcements at entrances and stops is well served. You can also print ads and scatter them in the mailboxes. The participation of club members in city and public events will certainly attract the attention of residents, and word of mouth will quickly spread all the information you need.
schedule
Make a schedule, but keep in mind that mothers with babies from eight months to a year and a half will be happy to come to the club in the morning, before the children's daytime sleep. It will be more convenient for older parents and children to come to the club in the evening, after kindergarten. And do not forget about the weekend - all family members will be happy to come to the entertainment organized by the club.
Staff
At the very beginning of the journey, a large staff is not needed, one or two teachers of different directions are enough. For example, a business owner will conduct developmental activities, painting, modeling and theater. The second specialist will be responsible for dancing, music and physical education. It’s better not to take a full-time employee, since most likely the club will only work in the morning and evening. You can draw up a contract for piecework wages, when the employee will receive a percentage of the sold subscriptions.
Documentation
The most profitable and easiest way to do business in this area is to register an IP. The process of registration with the tax authority will not take much time, and the collection of documents will not be too burdensome. Just do not forget to file a tax return on time and pay contributions to the Pension Fund. Then get permission from the fire inspection, SES and conclude an agreement with the landlord.
Gym
A healthy lifestyle is gaining more and more supporters every year. What kind of business can you open in a small city if you are a professional trainer? Your sporting experience will be in demand by people who want to have a beautiful figure and embossed muscles. Therefore, the organization of a gym is a relevant business in a small city.
Room
First you need to find the right room. It is best if it is located in the center of the sleeping area, away from large fitness centers. The size of the room may not be very large - for an average room 100-200 square meters is enough. meters. There must be two locker rooms with lockers, a bathroom and a shower.
Equipment
Equipment purchase should be carried out only after evaluating a possible customer base. If the majority of potential participants are men, then the main simulators should be intended for strength training. If in the selected area there are many women who want to attend sports classes, then a place for fitness or yoga should be provided. A separate item of expenses should be drinking water and disposable cups - then customers will not have to worry about the little things, and they will feel comfortable.
Employees
A good gym is always clean, with a friendly administrator and a staff of professional instructors. At the beginning of his journey, a business owner can combine all these positions, which will allow him to save significantly. To successfully start a business in a small town, do not forget about advertising - you can shoot a video on local television, come up with a discount system and promotional programs.
Documents
A profitable business in a small city depends largely on the controlling organizations - the tax inspectorate, SES, fire supervision. So that in the future there are no problems, solve issues with the documentation in advance. Otherwise, frequent inspections and nit-picking you can not avoid.
Sushi delivery
What kind of business can be opened in a small city so that its services are in demand among all segments of the population? Of course, sushi bar and sushi delivery! This popular Japanese food has long ceased to be exotic and fell in love with the Russians.
Kitchen
To organize a sushi bar, large areas are not needed at all, so this is an excellent business for small cities with their small shopping centers. Only 50 square meters is enough. meters to expand production.
Instruments
To delight visitors with delicious dishes, you need to invest in quality equipment. First of all, you need to take care of sushi cases - these special sealed refrigerated display cases will keep fish products fresh without freezing. You will also need to purchase professional rice cookers, thermoses for storing finished rice, boards and sushi knives.
Training
If you are a good cook, you can easily become a professional sushi. However, do not rely on luck, but rather take a course from a master of their craft. Think over the design of the bar, the clothes of the waiters and the logo of your company. It is better if there is a hint of Japan and the culture of the East in everything. But do not overdo it - it is unlikely that guests will be comfortable sitting on the floor and eating wooden sticks imposed.
schedule
For a business to bring in a steady income, you should not focus only on work in the evening and on weekends. To do this, you need to arrange home delivery - many will take advantage of a convenient service, especially if prices are affordable. On weekdays, you should offer customers breakfast and business lunches at a bargain price, then employees of nearby offices, students and pensioners will be able to replenish the growing ranks of your customers. Effective advertising methods will be both traditional and specific ways of disseminating information - it is necessary to use all kinds of discount cards, prize draws and promotions of the day.
Permissions
So that further work does not interfere with problems with the authorities, all documentation should be properly executed. First of all, you should register with the tax authority, then obtain permission from the SES and the fire department and, finally, conclude an agreement with the owner on the rental of the premises. If you plan to sell alcohol in your institution, then do not forget to buy the appropriate license.
We gave as an example three options for a business idea for small towns. By themselves, they are good enough, easy to implement and able to bring good profits. However, before you start their implementation, think about the specifics of your region and locality. You may have to make significant adjustments to these ideas, or even abandon them. But now you can try on different roles for yourself and understand what you really want to do. Having considered all the pros and cons, you can begin to realize your dreams. And it’s up to you to decide which business you can open in a small city.
