Selling goods in the category of basic necessities is a profitable and win-win business. The production of T-shirts is precisely in this area. Today, the knitwear and clothing industry in Russia is erroneously considered unprofitable and unpromising.
The market is flooded with cheap products from Turkey and China. However, oversaturation in this area has practically no effect on customer demand. This is especially true for T-shirts, which have become an invariable attribute in the wardrobe of almost every person.
Business strategy
In order to create your own sewing workshop, you need a significant starting capital. However, with a competent approach, the invested amount will pay off in a year.
The whole T-shirt production chain should be in your hands. This will allow you to not depend on optional suppliers. It is also advisable to sell finished products in bulk through retail chains.
An important condition for a successful business is to monitor all market trends and be responsive to changes in demand. As a rule, preferences in color schemes change once every six months, and style and fashion trends - once a year. Based on this, it is necessary to adjust the process so that it is possible to quickly reprogram or retrofit equipment to configure it to produce other products.
Market analysis
The main competitors in the clothing industry are Chinese manufacturers. Therefore, it is important to understand the success component of these products. First of all, this is the low price of knitted products. It is due to the low cost of equipment and labor.
Of course, it is irrational to pay low wages to its personnel, but its value is compensated by the absence of import customs duties. In addition, domestic enterprises may have various tax benefits.
Necessary equipment
To make a profit, the whole process of knitwear production should be optimized as much as possible. In this case, you will need to purchase equipment for the production of T-shirts, as well as machines that make raw materials. They can serve as apparatus for twisting threads.
To carry out this process, a ring twisting machine is used. A Chinese-made model costs about 1,200 thousand rubles. Such an apparatus is capable of producing a multilayer thread and is optimal in the production of T-shirts. The twisting machine makes raw materials of a three-layer structure, which can significantly increase the density of the canvas. Fibers for such threads can be taken both artificial and natural.
T-shirt manufacturing equipment should include a knitting machine. Such a technique from a Chinese manufacturer will cost four hundred thousand rubles.
When organizing a sewing workshop in which ten people will work, eight universal one-needle machines will be needed. Equipment for the production of T-shirts should include two overlocks. Additionally, the workshop should be equipped with a cutting knife and tables designed for the conveyor character of work.
Logo T-Shirts
To expand the range of products, it is possible to manufacture products on which various images are applied. Production of T-shirts with a logo can be carried out using thermal transfer of the selected pattern. This method is quite operational. The pattern is transferred to the fabric using a thermal press.Blanks with images can be on paper or on film.
The thermal transfer process is also used for screen printing or sublimation printing. At the same time, applying a logo to a T-shirt is greatly simplified.
There is also direct printing on textile products. To do this, you need a special machine for the production of T-shirts. Despite the technological complexity, the cost of applying a pattern to knitwear with this method is much lower. This is especially true in the production of a large batch of T-shirts.
You can also make a logo using embroidery. This process is carried out either directly on the product itself, or using an application.
In order to prepare a logo layout, it is best to contact a professional designer who works in the field of graphics for textiles.
3D T-Shirts
Knitwear items on which a three-dimensional image is applied look very attractive. At the same time, the production of 3D t-shirts is distinguished by its secrets. The effect of volume depends on the duration of the repeated thermal pressing.
When implementing these products, it is worthwhile to pay attention of buyers to the care of the product. So, when washing a T-shirt, you need to turn it inside out. The water temperature should not exceed forty degrees. It is also impossible to use accelerated drying after washing.
T-shirts with 3D effect are intended, as a rule, for children and teenagers. Earnings on these products do not require significant initial investment. In addition, you can organize such a business at home.
