Many novice businessmen believe that opening a minimarket is quite simple, but this is far from the case. After an entrepreneur decides to open his own store, he will have many questions in his head that are not always easy to find the answer to. But if an answer is received, this will protect your business from many troubles, not only at the start, but also in the foreseeable future. The first thing to remember is the minimarket business plan, which should include many points.
What to sell?
One of the most basic questions that a minimarket business plan should reflect is what the owner is going to sell. It depends on many factors, such as the city in which the minimarket will be located, the needs of the population, as well as the competitiveness of the product.
Think carefully about whether consumers will need your products? A lot also depends on the area in which your store will be located. Examine the population, their purchasing power, and needs. A very good solution would be to communicate directly with residents in order to find out their opinion about opening a new store.
And of course, the minimarket business plan will provide not only convenience, but also a sequence of actions, which will greatly reduce the chance of accidental errors.
Documentation required to get started
In order to trade in food products, you need not only to obtain permission, but also to register in the trade register. All documentation that is necessary for this is divided into two types: specialized and standard. The first is needed to trade in food, and the second is needed to open any outlet or store.
Documents required to confirm formal status:
- Certificate of registration of individual entrepreneurs and legal entities.
- Certificate of registration with the tax service.
- Memorandum and Articles of Association.
For retail premises, the following documentation is required:
- Lease agreement or a copy of the certificate of ownership.
- Agreement confirming the availability of a serviced fire alarm.
- Conclusion fire supervision.
- Conclusion of SES.
- Agreement confirming the export of food and household waste.
- Certificate of jobs.
- Pest control agreement.
Documents for the organization of trade:
- Medical books of each employee.
- Book of suggestions and complaints.
- The text of the law on consumer protection.
The minimarket business plan must necessarily contain all the information about the costs that will be needed to complete all the documents. This is especially true if you decide not to do this on your own, but turn to professional lawyers for help.
Room
The layout of the minimarket must meet the following requirements:
- The trading floor should be connected with the room in which the goods are stored and prepared for sale. In addition, these premises should be located in such a way that they can be isolated from other rooms.
- The room intended for storage of goods should not be walk-through.
- Entrance to refrigerated chambers should be through a vestibule or a room in which the goods are prepared for sale.
From other points, it should be noted that the interior of a small store should not be overloaded with flowers, but at the same time be quite comfortable.
It is extremely important to think over those moments which will allow to visually expand the room. To do this, you can use the right lighting, as well as mirrors. In other words, for a small room the most optimal solution is the so-called middle ground. Moreover, in everything.
Another point that should be clarified during the design of the store is the layout of the goods. It should be based on the principle of greatest convenience for customers, and not on the principle of greater capacity. Correctly place price tags on the product. This will allow you to focus the customer on the product that you are extremely important to sell. To do this, you can use the price tags with the inscription "Discount" or "Special price".
Necessary equipment
Equipment for a minimarket - if not the most important point, then definitely one of the main ones. Now the market provides many diverse offers for the sale of inexpensive, but high-quality specialized equipment. Here is a sample list of what you need:
- Fridge cabinet.
- Freezer cabinet.
- Showcase.
- Electronic balance.
- Shelves and shelving.
- Cash machine.
- Tanks for food storage, as well as cutting boards.
In the event that there is not enough money for new equipment, you can always find offers for the sale of second-hand. If you decide to choose this option, the business plan for opening a mini-market should contain this information.
Staff selection
The success of a small store depends entirely on its employees. They are the factor that affects the fact whether customers will return or not. Therefore, you do not need to hire your friends or simply people from the street. Only professional sellers will help you increase your profit.
After the store is open, you can find out how your sellers work by using the Mystery Shopper service, which has recently become more and more popular with owners of not only large supermarkets, but also small shops.
Security
Another topical issue that you should not forget about when opening a minimarket is security. You need not only to install a fire system, but also an alarm system, as well as other means that can protect your property from illegal entry.
It is advisable to conclude an agreement on the protection of the store. You also need to install surveillance cameras, as well as systems for analyzing the actions of the cashier.
SES requirements
In order to start work, the conclusion of the SES will also be required. To get it and understand how to open a minimarket without delay, you need your premises to meet the following requirements:
- There must be a water supply, moreover, the water quality must fully comply with the requirements of SanPiN.
- The store should have toilets and sinks for staff.
- Lighting must comply with SanPiN.
- The convenience store should be well heated.
In addition, all staff should be in order sanitary books. Also, the SES should provide documentation that confirms the existence of a contract for the removal of household waste, as well as an agreement on the conduct of disinfestation and pest control.