It should be noted that the desire to open your own company for the holidays usually does not arise just like that, out of the blue.
Entrepreneurs who have thought about starting such a business, in most cases, possess not only excellent communication skills, but also are able to boast of good acting talent.
Maybe they just chat with people like that. And the most important advantage enjoyed by holiday organizing companies is that the business organizer takes pleasure in his work. And it is worthwhile to understand that holding holidays can be beneficial with a competent approach to organizing the whole business.
Drawing up a quality project for organizing a business
For a company whose main activity is to hold holidays, a business plan plays a very important role. Therefore, in the first place, it will be necessary to draw up a high-quality project in which all, even the smallest nuances, should be highlighted. This project involves opening a company, field of activity which would be the organization of holidays for potential customers.
The legal form for doing business is a limited liability company. This choice is optimal because the main customers will be legal entities.
What determines the success of business
We should talk about such a factor as success, which characterizes any business, including the holidays. A business plan must be drawn up very competently. The new company will feel most “comfortable”, taking the middle place in the market.
But with the constant development of the company for organizing holidays, income can be increased to a fairly high level. It is worth noting that success will largely depend on the region in which it was decided to start their own business. In most cities, such a field of activity does not have any competition at all. But this does not apply to very large cities, since in them everything is quite the opposite.
Description of entrepreneurial activity
It should be understood that the entrepreneur needs to open his own agency, the main activity of which will be the organization, as well as holding holidays. In this case, the business plan should contain a clause on the hiring of all necessary employees.
Without the presence of professional workers, achieving something in this area will be very difficult. In addition, you will need to purchase all the necessary equipment, which will only simplify business activities.
What services can be provided by the agency?
In order to understand where to start the business of organizing holidays, you should consider the basic services that are provided by companies working in this field. In their competence is the organization and conduct of various events:
- corporate holidays;
- children's matinees;
- leisure evenings;
- private events;
- various seminars and conferences.
This section of the business plan should be accompanied by a detailed description of the existing market in this area of activity in a particular region. It will also be necessary to emphasize all the negative aspects in the work of the company for organizing holidays, which has been operating for a long period of time.And it should be noted that the more firms will be considered, the better. This must be done in order to avoid such mistakes in their activities.
Rental of premises for the successful operation of the company
The main focus in such areas as holding holidays, a business plan should focus on finding an office. It is in it that all meetings and negotiations will take place. It should be understood that the room should be divided into two parts. One part includes the workspace in which managers will work. The second part is a room for negotiations and meetings.
In general, the size of the selected office should not be less than 40 square meters. In the event that the repair in the room has not been carried out for a long period of time, you will need to think about this. To create a good reputation, all necessary repairs should be made.
What equipment may be required to organize a business
How to start a holiday organization business? A very important step in the formation of entrepreneurial activity is the purchase of all necessary equipment. Regardless of the initial size of the company, you will need to purchase devices such as:
- personal computers that will be equipped with Internet access, there should be as many of them as there are managers;
- copier;
- Fax.
Search for professional staff
At that moment, when the office is finally prepared for work, it will be necessary to hire all the necessary workers. Typically, employees for such companies are divided into two groups. The first group includes permanent workers. To the second - coming.
In the first case, we are talking about managers who are engaged in the search for potential customers and work with customers. In the second situation, we are talking about such workers as actors, dancers, numerous presenters, clowns. In other words, these are people who should not visit the holidays agency daily.
A business plan in its quality execution should imply that it is best to choose employees who have sufficiently high experience in this field when recruiting staff. Only in such a situation can a business pay off in a fairly short period of time.
Company promotional activities
At the moment when the staff will be hired, you will need to go to an active advertising campaign. Otherwise, the business during the holidays will not be successful. Advertising can be organized in several forms.
Designing a network resource for a company.- Phone marketing.
- Field work to a variety of enterprises. This should be done by managers.
- Direct marketing.
- "Word of mouth". After several fairly successful holidays are held under the guidance of an entrepreneur, the agency will automatically begin to advertise.
At first, the management of the company for organizing the holidays did not have to wait for too many orders. No one will trust a budding entrepreneur. But over time, the popularity of the agency will increase.
What equipment is necessary for the quality organization of holidays?
Given the business plan, the holidays will be held most successfully if all the equipment is purchased, the need for which may arise during the organization of certain events. We are talking about projection screens and projectors, a variety of musical equipment, vehicles, structures with which the scene is edited.
At first you can rent it all. After the success of the company increases to a certain level, it will be possible to purchase all the necessary devices.It should be noted that it will be possible to reach some agreement with various cafes and restaurants so that in case of events it would be possible to provide their potential customers with food.
With the help of such a move, it will be possible to attract more attention from the population. The convenience of this maneuver is beyond doubt, since the customer will immediately be able to provide a complete list of all necessary services.
The main attention will need to be paid to the financial side of the company being opened.
How to create a holiday agency? In order for the agency to make good profit, it will be necessary to pay attention to the financial component. And you should treat this issue with all its responsibility. It is necessary to cite as an example all possible basic costs that may await the entrepreneur.
- Room rental. Expenses in this situation cannot be avoided. On average, an entrepreneur will have to lay out about 300 thousand rubles in one year.
- If it is necessary to carry out repair work, it will be necessary to spend another 50 thousand rubles.
- It will be necessary to purchase all the required equipment. At this stage, you will need to spend about one hundred thousand rubles.
- Staff will need to pay salaries. About 400 thousand rubles will be needed per year.
Thus, based on all of the above parameters, an entrepreneur will need to have an initial capital of about 850 thousand rubles.
The amount of income from the organization of events
But all expenses can pay off in a fairly short period of time. It is worth noting one main point that will bring stable profits to the entire company. We are talking directly about the main activity, that is, the organization of holidays. From each event, the organizer will be able to get about 50 thousand rubles of net profit.
Based on practice, we can say that successful entrepreneurs in this field of activity earn about 20 million rubles in one year.
Moreover, such a high profit is possible already three years after the company for the organization of holidays is opened. The business plan implies that the agency can fully pay off in six months.
It should be noted that there is no need to stop there. Like any other enterprise, a holiday organization can constantly evolve. And profits will also constantly grow. This should be taken into account if the entrepreneur wants to engage in this field of activity thoroughly.
